3 tips for improving your #hashtag
If you’re posting without a hashtag then you’re missing out on the opportunity to increase your exposure.
Read MoreWant to be a persuasive writer? Learn to play catch.
Crafting an effective piece of persuasive writing is a bit of a balancing act.
Read MoreSometimes you need a friendly ghost-writer!
Ghost writers are essentially writers for hire. They are paid by the named author to write copy but take no credit for the work produced. Books, blogs and social media are all examples of platforms that a ghost writer may be hired to write high quality copy for. According to Ebyline, 80% of published books are ghost written.
Read More8 Social media tips for Chinese New Year
This month we welcomed The Year of the Goat and in true New Year tradition, we have 8 tips that will help you declutter, re-invent and energise your social sphere for new opportunities in 2015.
Read MoreSix tips for building habit-forming products
Do you want customers to engage with your product more frequently? If the answer is yes then Nir Eyal’s book, Hooked: how to build habit-forming products, is the book of the moment. He proposes a four-step process that encourages consumer behaviour that sticks.
Read MoreWhy some organisations innovate again and again, while others struggle
Why is it that organisations like Pixar animation and Apple manage to bring out pioneering offerings year on year, whilst the majority of us are lucky to get even one break?
Read MoreCan you imagine the World Under Water? You’ll have to.
Innovative, emotionally engaging and hugely effective, the ‘World Under Water’ campaign launched by the crowd funding platform, CarbonStory, used ingenious techniques to generate extraordinary results.
Read MoreIs Twitter junk?
The answer is a resounding yes from Standard & Poor, the credit rating agency who gave Twitter a junk bond rating last week.
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