When it comes to social media, companies often take a spontaneous approach: they have a product or service and post things that are relevant to said product or service. Now, it could be worse, i.e not being present on social media at all, but it could most definitely be better. Social media is a powerful tool which, when harnessed properly, can be used to drive more potential clients to your brand. And more clients = more potential sales or a larger network.
Alexander Osterwalder’s Business Model Canvas is a powerful tool that has spread rapidly throughout the business community. By learning how to use the Business Model Canvas, you will have an effective means of prototyping business ideas, testing business assumptions, adapting existing business models, and streamlining creative collaboration with friends and colleagues.
Traditionally, we think of helping as the act of providing value without compensation. From a certain perspective, this makes sense. However, there is a lot that you receive in the act of giving a helping hand, and often the value is worth more than the effort spent.
Have you ever wanted to take on a large project but were hesitant to start? Perhaps you want to write a book, start a personal business, or make a lifestyle change. Whatever it is, completing large projects is immensely satisfying, and for many, a very difficult thing to do. Typically, one of the following happen:
One of the most important business skills is being able to ask good questions. Asking the right questions will lead you down a useful exploration of thought and research, while asking the wrong questions will lead to conclusions that are either false or irrelevant.
Market research is one of those things that many small businesses push to the side due to the misconception that it has to be a difficult, laborious process. Fortunately, there is a multitude of resources that make effective market research easier than it has ever been.
Since it’s release, Alexander Osterwalder’s Business Model Canvas has taken the business community by storm, and is now taught in most business schools. From his model grew adaptations such as the Lean Business Canvas, the Personal Business Model Canvas, and the Social Business Model Canvas.