creativity Archives | Make Happy

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How can you give your customers what they really need?

You may have already heard about Design Thinking. You might not. Chances are you know some companies that are using it.

I get by with a little Applied Creativity from my friends

The best way to have a good idea is to have a lot of ideas. – Linus Pauling.

Generating marketing insight with cross disciplinary learning

Insight and creativity can be hard to summon on demand, especially in marketing and advertising. That is why there are entire businesses built around doing just that. But how can we find more of both with the same tools we have at hand?

Are you giving yourself enough time to be creative?

As the media keep reminding us, we are working longer hours than ever before. The average Briton now works 44 hours per week, with many people working significantly more than this. Indeed, for a lot of people, long working hours are a badge of pride, demonstrating dedication and commitment. However, could long hours spent slaving away over a hot computer screen be dampening your creativity?

Don’t switch off, be more creative

Modern technology is melting your brain. Constantly flipping between different devices is the reason you are less productive, tired and forgetful. Or so we’re repeatedly warned.